Updated version 1 - Swiss sports brand On signs French football player Mbappé from Nike

Update source, add more details, stock price

Reuters, September 18 - Sportswear brand ON Holding (ONON.N) announced on Friday that it has signed Kylian Mbappé, officially entering the football market and luring the French star away from Nike. Boosted by this news, the company’s shares listed in the U.S. rose by 5% in pre-market trading.

The company stated that ON, together with other emerging brands, has captured market share from a struggling Nike, and plans to launch its first football boots in 2027.

Nike has not yet responded to a request for comment.

(To assist non-native English speakers, Reuters has automatically translated its report into several other languages. As automated translation may contain errors or may lack required context, Reuters does not guarantee the accuracy of automated translation texts and provides them for readers’ convenience only. Reuters bears no responsibility for any damage or loss caused by the use of the automated translation feature.)