Institution: Predicts Apple will achieve a 28% market share in 2026, approaching Samsung's leading position

格隆汇 March 19｜According to the Counterpoint Research "Foldable Smartphone Market Forecast" report, supported by factors such as Apple's expected entry, continued high-end development of the smartphone market, and expanded OEM participation, global foldable smartphone shipments are expected to grow by 20% in 2026. As Apple prepares to launch its first foldable iPhone, the foldable smartphone market will enter a new stage of competition in 2026. With the evolution of the foldable market, the competitive landscape is expected to change rapidly. Apple's entry will be a key turning point. Counterpoint Research predicts that Apple will achieve a 28% market share in 2026, approaching Samsung's leading position.