Market Strategist Says XRP Is Going Higher Than Anyone Thinks. Here’s Why

Crypto markets rarely reward patience immediately. Assets with strong fundamentals often move sideways while critical infrastructure builds quietly in the background. XRP now appears to sit in that phase, where underlying developments continue to strengthen even as price action remains restrained.

Market commentator Levi Rietveld recently outlined a bullish case for XRP, arguing that its current valuation fails to reflect emerging institutional demand and evolving market structure. His analysis points to corporate adoption, regulatory progress, and macro timing as the key forces shaping XRP’s next move.

Institutional Demand Begins to Materialize

Rietveld’s thesis centers on the early formation of corporate treasury strategies involving XRP. He highlights activity surrounding Evernorth, which has advanced regulatory filings tied to a SPAC merger. This move positions the firm to operate as a publicly traded company with substantial XRP holdings.

This strategy closely resembles the model pioneered by Strategy, which accumulated Bitcoin as a primary treasury reserve. If similar structures gain traction with XRP, they could introduce sustained institutional demand that extends beyond speculative cycles.

Why XRP Has Not Broken Out Yet

Despite these developments, XRP has not delivered a major price breakout. Rietveld attributes this delay to timing rather than weakness. Institutional capital typically enters in phases, and it requires regulatory clarity, deep liquidity, and operational readiness before it scales meaningfully.

Broader macroeconomic conditions also continue to suppress risk appetite. Investors remain cautious amid global monetary tightening and geopolitical uncertainty. These factors slow capital inflows into digital assets, even when long-term fundamentals improve.

Regulation Remains a Critical Catalyst

Regulatory clarity continues to shape institutional behavior. Brian Armstrong, CEO of Coinbase, has called for clearer legislation, including frameworks like the proposed Crypto Clarity Act. Such policies aim to define digital asset classifications and reduce compliance risks for institutional participants.

For XRP, clearer regulation could remove longstanding uncertainty and unlock new pools of capital. Institutions typically avoid large-scale exposure until they gain legal certainty, making regulation a decisive factor in future price movement.

Price Potential and Market Timing

Rietveld projects that XRP could reach significantly higher valuations in the next bull cycle, driven by institutional adoption and expanding real-world use cases. While projections remain speculative, they align with historical patterns where assets reprice rapidly once adoption reaches critical mass.

He stresses that accumulation phases often occur when sentiment appears divided, and price remains stagnant. These periods have historically preceded major upward movements across crypto markets.

A Market on the Verge of Repricing

XRP’s current trajectory reflects a market in transition. Institutional frameworks continue to develop, regulatory signals are improving, and utility-driven demand is expanding. Yet the price has not fully adjusted to these changes.

That gap may not last. If institutional participation accelerates and regulatory clarity emerges, XRP could reprice quickly, catching much of the market off guard.