Hasbro's preliminary Q1 sales exceeded expectations, maintaining full-year guidance for 2026
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Gelonghui, April 23|Hasbro announced its preliminary results for the first quarter. Sales revenue will range between $970 million and $985 million, representing a year-on-year increase of 9% to 11%. Analysts’ average expectation was $909 million. Adjusted operating profit will be between $250 million and $260 million, a year-on-year increase of 12% to 17%. The company encountered a cybersecurity incident during this quarter, but it did not impact the first quarter's results and only led to a delay in preparing financial statements and filing the 10-Q report. Despite some operational disruptions, management has maintained its full-year 2026 guidance, expecting revenue to grow by 3% to 5%, with adjusted operating profit margin remaining between 24% and 25%, and adjusted EBITDA to be between $1.4 billion and $1.45 billion.
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