Macy's Poised to Deliver In-Line Q2 Results With Limited Market Impact, UBS Securities Says

11:42 AM EDT, 08/26/2026 (MT Newswires) -- Macy's (M) is expected to deliver Q2 results broadly in line with expectations, with limited impact on investor sentiment, UBS Securities said in a note Wednesday. The company is scheduled to report its Q2 earnings and sales results on Sept. 10. UBS analysts said they raised their Q2 earnings per share forecast by $0.04 to $0.36, which is in line with consensus, and expect Macy's to raise its full-year 2026 EPS guidance to a range of $2.10 to $2.30, bracketing the Street's $2.23 consensus, as well as issue Q3 comp sales growth and EPS guidance in line with expectations. Since the market appears to expect similar results, the investment firm said the report is not expected to significantly change sentiment or earnings estimates, leaving a balanced upside-downside outlook. The options market is pricing in an 8% move around the report, compared with a 7.7% historical average, while analysts expect the actual move to be smaller than 8%. Analysts said sentiment looks "bearish," with Macy's at 13.8% short interest, above its 5-year average and the Softlines industry average. The stock has also underperformed the S&P 500 by 960 basis points year to date, according to the note. UBS Securities raised its price target on Macy's to $10 from $9, with a sell rating. Price: 22.82, Change: +0.23, Percent Change: +1.02